SUNDAY NEWS COLOROTO

April 19, 1942

Lucille Ball appeared on the Coloroto supplement section of the Sunday New York News on April 19, 1942. 

The blurb inside uses the usual studio publicity for Lucille, some of it exaggeration. She was not born in Butte, Montana (Jamestown, New York), nor was she 28 in 1942 (30).  While Lucy was employed in a few stage shows, Broadway eluded her until 1960. Desi Arnaz is unusually called a “dancer” rather than “singer”. 

ABOUT THE PHOTOGRAPHERS

Well before color reproductions and color snapshots became commonplace, pioneering photographer Harry Warnecke (1900–84) and Robert F. Cranston (1898-78) at the New York Daily News’ Color Studio created brilliant, richly-hued portraits for the newspaper’s Sunday News magazine.

Employing a special one-shot camera of his own design, Warnecke began producing color images for the Daily News in the 1930s by utilizing the technically demanding, tri-color carbro process—an early form of color photography. Over the course of several decades, Warnecke and his team photographed hundreds of people in the news, from popular film stars and athletes to military leaders and government officials.

This photographic portrait of Lucille Ball by Wareneke and Cranston was done in 1944 and today hangs in the National Portrait Gallery in Washington DC.  

The headline of the paper that contained this Coloroto section. The Doolittle Raid, also known as the Tokyo Raid, was an air raid on April 18, 1942 by the United States on the Japanese capital Tokyo and other places on Honshu during World War II. It was the first air operation to strike the Japanese archipelago. It demonstrated that the Japanese mainland was vulnerable to American air attack, served as retaliation for the attack on Pearl Harbor, and provided an important boost to American morale.